The conversation begins with two updates from me before Brad Lafortune of Public Interest Alberta announces a new campaign called “Together—NO!” aiming to oppose Premier Smith’s treasonous October 19, 2026 Alberta referendum which— beyond the illegal separation question—includes nine questions on immigration and constitutional issues handpicked, leading, and designed to secure “yes” votes aligned with a US agenda regardless of separation. Brad and I argue these questions scapegoat immigrants, attempt to rewrite the Constitution without public demand, and distract from real concerns like affordability, healthcare, education, and cost of living, framing the campaign as a collective, positive “no” to division, chaos, and rights erosion while affirming a desire to remain in Canada and protect democratic processes.
Public Interest Alberta is a nonpartisan, nonprofit, grassroots advocacy organization with about a thousand volunteers across the province, supported by unions such as Health Sciences and UNA, focused on public services and democracy and refusing government funding. They see themselves as a suitable vehicle to coordinate a large, four‑month, province‑wide campaign involving hundreds of volunteers and many partner organizations, including existing networks like Forever Canadian, Water Not Coal, Recall Nicoladies, and groups such as Alberta Voice and the Calgary Alliance for the Common Good, as well as faith communities and newcomer‑serving agencies. The campaign is explicitly framed as a “David and Goliath” effort against a well‑funded government communications push, with the speakers emphasizing the need for people‑powered organizing, financial donations, and broad civil‑society collaboration to send a clear message that “Alberta’s better than this referendum.”
A major component of the strategy is a robust, data‑driven approach: Together—NO! is working with an experienced Canadian polling firm to test assumptions, measure baseline attitudes, evaluate which messages are most and least effective, and see how government framing holds up when contrasted with fact‑ and values‑based counter‑arguments. They highlight how prior polling on issues like the polluter‑pay principle showed high support “when prompted,” revealing that awareness, not agreement, was the main gap—an insight they want to replicate here to tailor outreach, raise awareness of misleading question framing, and continually refine messaging through both polling and feedback from real conversations on the ground. This research will guide whether the campaign will address the referendum as a whole or focus on specific questions, and help them “meet people where they’re at” while keeping the core goal of securing “no” votes on the agenda.
Operationally, the campaign is built around a mix of digital infrastructure, regional organizing, and direct outreach. The website albertareferendum2026.org hosts a pledge form where people can commit to voting, volunteering, or donating, and serves as the central hub for staying in touch. They are developing regional campaigns in Calgary, Edmonton, Lethbridge, and likely other cities such as Grande Prairie and Fort McMurray, with plans for extensive canvassing, event tabling, literature drops for those uncomfortable with door‑knocking, and a “road show” in August and September across about 15 locations featuring campaign launches and town halls. Training is structured in two main tracks: “train‑the‑trainer” programs to build local leadership capable of running canvassing operations and regional campaigns, and canvassing workshops (including deep canvassing techniques) to prepare volunteers for hard conversations, equip them with facts about immigrants’ contributions and taxation, and build confidence for door‑to‑door engagement.
Throughout, Brad and I stress values of fairness, neighbourliness, and solidarity, arguing that most Albertans do not want to “punish” newcomers who work, pay taxes, and support communities, and that the government is trying to manufacture scapegoats and a “firewall” narrative that doesn’t reflect real Alberta values. We frame the campaign as an opportunity to build long‑term organizing capacity, empower local leaders, and create space for constructive, respectful conversations that both “agitate” their base and help people reach their own understanding, with the ultimate aim of emerging from the referendum with stronger democratic engagement and renewed focus on strengthening public services rather than pursuing divisive, racially charged constitutional experiments.
Take Action Saturday, June 27 from 11-4 pm.
A rally for Unity from 11 am to 1:45 pm at the McDougall Centre, then an Anti-AI Rally from 2-4 pm!
I am taking a hiatus from the podcast over the summer, I will be rerunning the conversations focused on water to highlight the people doing this work. Should something come up which needs to be discussed, in your opinion, please let me know.
